Pretty on the inside

28 10 2013

Time: just in the nick of!

For my bank account, anyway. I’m back working for the same organization for which I’ve worked on and off for years. I’ve moved around different departments, filling in as needed, and trying not to fuck up.

I like these people, and I like that they hire me to fill in.

Anyway, my current project is to find contact information for a group of people. I don’t want to be any more specific than that, but I will note that this project, like a previous one, requires a fair amount of time spent on college & university websites.

Which brings me to the real topic (rant) of the day: Jesus Christ on a cracker can no one design a decent university website?

Let’s start with all of the crap on the front page: flickering images and/or too much text, cutesy or self-serious self-promo shit, tiny print, ugly fonts, and links which only lead to more links and more links and more links before you can find what you’re looking for.

Some have site maps, some of which are useful, but others which are either so general or so specific as to be useless. Some have directories, some of which are useful, . . .

The worst, however, are those landing pages which are geared toward sucking in potential students. In fact, the worse the school, the more real estate is given over to the sales staff. And even then, it’s not as if the links take you directly to the pages you need, oh no: first you have to wade through a thicket of pitch-links.

I’m mostly looking for faculty and departmental information, so I can bypass most of the crap, but honest-to-pete, there are some institutions which do not include a front-page link to “Academics”.  Campus activities? Yep. Alumni? Uh-huh. Events? Sure. But “Academics”? That’s crazy talk!

Oh, and how about contact information made clearly available? You know, a mailing address and main campus phone number at the bottom of the front page, or if that can’t be managed, a “Contact” link which actually provides that information rather than a fucking request-for-information form.

One last observation: At those universities which don’t require design uniformity for all departments, the absolute worst websites are invariably the Art and Computer Science pages. The artists have to show how goddamned artsy they are, which usually means you have to mouse around a dark page hoping you’ll highlight something that will take you to a page you can actually read, while the geeks have to demonstrate their superiority to you by creating a page which requires some sort of goddamned code to figure out what’s going on.

And they each have an unseemly attraction to black backgrounds with tiny yellow or purple print. Here’s a tip: Don’t use a black background with tiny yellow or purple print.

Unless you don’t care if no one uses your site, ever.

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